Clik here to view.
Video: We shape our products and our products shape us by Josh Brewer
In this thoughful and gripping talk from Mind the Product San Francisco, Josh Brewer talks about what most of us instinctively feel – that as early adopters we’re not only the most passionate about...
View ArticleClik here to view.
Video: The Root Causes of Product Failure by Marty Cagan
Let’s be honest, most products fail. Even in the best companies this happens – for every Google AdWords there’s a Google Wave. In this insightful talk at Mind the Product San Francisco, the inimitable...
View ArticleClik here to view.
Video: Building a winning product strategy from the Kano model by Jared Spool
The Kano model is a beautifully simple but often misunderstood model for mapping out customer satisfaction with various features of your product. We’ve covered the Kano model before after seeing Jared...
View ArticleClik here to view.
Video: Going from Meh to Awesome by Shiva Rajaraman
Shiva Rajaraman has a long record building amazing products across YouTube, Google and now Spotify and joined us at Mind the Product in London to share some of the lessons he’s learned along the way....
View ArticleClik here to view.
Video: Hardware vs Software product management
Building hardware products presents a set of unique challenges and Kristoffer Lawson, founder and CEO of Solu, found it all the more interesting coming to hardware from his background in software...
View ArticleClik here to view.
Video: How to outsmart the digital deluge by Dave Coplin
In this hugely entertaining talk Dave Coplin argues that we spend too much time focused on products and technology, and not enough on the human beings who use them. As the Chief Envisioning Officer for...
View ArticleClik here to view.
Video: 5 Psychological Principles of Persuasive Product Design by Nathalie Nahai
You have to understand the psychological triggers, biases & motivations that drive your customers, and in this exceptional talk from Mind the Product 2015 Nathalie Nahai, the Web Psychologist,...
View ArticleClik here to view.
Video: Modernizing the Citizen Experience by Dana Chisnell
The healthcare.gov launch in the US in 2013 has been well documented as one of the most disastrous product launches ever. In the aftermath of that launch the United States Digital Service was formed...
View ArticleClik here to view.
Hooked – or How to make products and influence people
As Head of Product at WorldRemit I’m always looking for new ideas and inspiration. Who better to turn to than a man who has successfully sold two start-ups and lectured at Stanford on business and...
View ArticleClik here to view.
Video: Lean UX in Product Management
Lean UX and Lean product design came about about because it is really hard to work out what customers actually want. This is especially true for digital products, as the field is still really just...
View ArticleClik here to view.
Finding Product Opportunities with User Research
In this ProductTank talk, Andrew Harder talked about common problems that product teams face in finding and choosing opportunities to pursue. He illustrated ways that user research can provide a deep...
View ArticleClik here to view.
Strange User Behaviours – More Lessons Learned at Mail.Ru
In our previous post, we shared three stories of surprising user growth at Mail.Ru – the curious circumstances that led us to gain (or, in one case, lose!) users, how we discovered the root causes, and...
View ArticleClik here to view.
Limiting costs and waste when developing digital products
Reid Hoffman once remarked, “As the networked age has increased the competitive importance of speed, the key secret is now scaling up at speed.” In other words, the internet has enabled consumers to...
View ArticleClik here to view.
Behavioural Design – What, Why and How
Behaviour design is, in a nutshell, a set of techniques and patterns you can use to change the way people behave and make decisions, or “design that draws on behavioural psychology”. In this...
View ArticleClik here to view.
Designing Emotion
We want to make people not just want, but love our brands – in doing so, we are focussing on “designing emotion”, but the way we understand emotion tends to be very limited. Julie Jenson Bennett dives...
View ArticleClik here to view.
The Product Managers’ Guide to Continuous Delivery and DevOps
This guide is for you if …. You’re in tech, you’re a product manager or an MBA. Your team A/B tests, feature toggles, and you have a dog in the office! Of course you understand what feature branches...
View ArticleClik here to view.
The Importance of Hiring Product Developers
Take a look at the job offers for technical people that are out there right now. Senior Javascript Expert, Junior Django Backend Developer, Full-Stack Python/JS Developer… It’s the same pattern over...
View ArticleClik here to view.
When NOT to Design Sprint
I’ve been teaching teams how to run design sprints for years, and one of the most common questions I get asked is: “When should we use a design sprint?” I’ll tackle this by answering the opposite: when...
View ArticleClik here to view.
DIY User Research for Product People
The specialism of Julia Shalet – a.k.a. The Product Doctor – is in driving and enabling people-centred product leadership for those working in fast pace environments. She works with clients such as...
View ArticleClik here to view.
Managing Interruptions = Better Digital Product Design
Anna Cox is Reader in Human-Computer Action (HCI) at UCL Interaction Centre. She and her colleagues investigate how best to design technologies to make them usable, useful, and to create a positive...
View Article
